Learn to Create Compelling Business Content that will Get You In Front of the Right Audience

Do You Struggle with creating content that will promote your business, share your knowledge, and excite the right people into reaching out to learn more about how they can work with you or invest in your product? 

Creating Your Content One Word at a Time is a comprehensive online course that will walk you step by step through how to: 

Write engaging copy (even when you feel like it’s all been said before) 

Generate content that will get you in front of the right audience because the message is clear

Create a content calendar so you know ahead of time what you are going to be writing in all areas (so you can stop staring at a blank screen and thinking about how much you can’t stand writing) 

Come up with fresh ideas that are fun and exciting!




Creating Content One Word at a Time 

This course covers 8 aspects of content creation that all business owners need to be incorporating in order to grow their reach and following. 

This course Includes:

Video lessons you can watch at any time

PDF lessons and cheat sheets

Templates you can customize

Live Monthly Zoom Q&A call

**Option to have Erin review up to 7 pieces of content for you and provide feedback** 



Web Site Content

You know the copy that is on your website needs to draw people in and entice them to take action.  This module will help you to do that.

Social Media Posts

Everyone seems to be on social media now so this is a great way to engage with your audience and have a little fun as well.

Autoresponder Follow Up Messages

Follow up is the key to success. Once someone signs up for your free offer, you want to provide more value and a Call to Action.  Same for anyone that joins your mailing list.  Use autoresponder messages to stay in front of your audience

Evergreen Content

Evergreen content is something that you write that can be used for years to come.  Learn ways to reuse your content, freshen it up and post it again, and use it in many different ways to get in front of your audience regularly. 


Fresh content is important for search engines, as well as to share your knowledge with your audience. 

Irresistible Free Offer

People won’t usually work with you or buy from you if they don’t know you.  The Irresistible Free Offer is a way to get people interested in what you offer and give them a taste of what you have to share. 

Promotional Copy

Whether you are starting out in business or have been established for years, you never stop promoting your offerings.  

Video Content

People love video. It can be entertaining and truly show them your personality as well. This is a great way to build the know, like, trust factor and to get people engaging with you as well. You may do some videos off the cuff but others you will want to have prepared ahead of time.


You may have some questions about the course so I tried to answer what I could here but feel free to reach out to me also if you would like to ask anything that is not listed on this page. 

Is there a limit on how long I have to do the course?

This is a go at your own pace course.  I know you are busy so there is no time limit.  You will have ongoing access to the lessons and you can join any of the monthly Q&A’s that I hold.  

What if I have a question 3 months after I completed the course?

Once you have invested in the course you have access to join the Live Q&A session any time.  There is no limit to those.  If you want to join every month you are welcome to.

What if I decide I really don't want to write after all and need help?

I do provide copywriting services and would be happy to discuss with you any content that you would like to have a professional write for you.  Once we talk, if I am a fit to help you, I will provide a quote for the project.  If I am not the right fit I am happy to refer you to a writer that would be better for you. 

If I invested in the option to have you review my copy how does that work?

If you invested in that option you can send me your completed copy as soon as you are ready and I will provide feedback.  Please allow at least 3 weeks turnaround on that as it will be first come first serve and will depend on how many pieces I have to review at that time. 

If I am struggling with content ideas or strategy can you help?

I do offer coaching sessions for brainstorming and helping you past blocks and I do offer marketing strategy calls/plans as well.  Those are an additional investment but you can reach out at any time and we can chat about that to see if it is the right fit for you.

Do you guarantee results?

This course is to teach you what you need to know in creating your own content.  I do not guarantee any results because that will all depend on you.  Your results will depend on the work you are putting in and the marketing you are doing to get in front of people.

Creating Your Content One Word at a Time Course

This course includes:

  • Video lessons
  • PDF lessons
  • Cheat sheets
  • Templates to Customize
  • Live Monthly Zoom Q&A Call

Investment of $249.00 USD


Creating Your Content One Word at a Time Course and also personal Content Review and Feedback

This course and review includes:

  • Video lessons
  • PDF lessons
  • Cheat sheets
  • Templates to Customize
  • Live Monthly Zoom Q&A Call
  • Review of up to 7 pieces of content with feedback.

Investment of $447.00 USD